Project at a Glance
As part of the Urban Redevelopment Authority’s Draft Master Plan outreach, Trinax collaborated with URA to create the Dream Lab Roving Exhibit — an interactive digital activation designed to empower citizens to co-create Singapore’s future urban landscape.
Deployed at Great World City and multiple public venues island-wide, this immersive experience transformed urban planning into an engaging, participatory journey.
Through a series of intuitive touchpoints, visitors could explore upcoming developments, share their feedback, and envision new possibilities, reinforcing URA’s mission to shape a vibrant, inclusive city together with the community.
Creative & Technical Highlights
Developed an immersive multi-touch kiosk that transformed complex urban planning concepts into accessible, interactive experiences for all audiences.
Combined large-format touchscreen technology, real-time content rendering, and on-site sensors to create seamless and responsive interactions.
Enabled users to explore proposed development sites, select preferred design visions, and submit feedback through a dynamic, gamified interface.
Integrated backend systems to capture user preferences and feedback, providing URA with valuable public sentiment insights for planning decisions.
Engineered the system for repeated installation at multiple locations, ensuring reliability, mobility, and consistent user experiences across venues.
Why It Matters
By transforming urban planning into an engaging, participatory experience, the Dream Lab Roving Exhibit fosters meaningful public involvement, gathers valuable insights for future city development, and strengthens the connection between citizens and Singapore’s evolving urban landscape.
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