What is the Experience?
Commuters at Jurong East MRT can expect a refreshing twist to their usual commute as they squat their way to a refreshing and healthy drink.
Located right outside Jurong East MRT Station Exit A, this interactive exercise booth first quizzes you on simple questions pertaining to Nutri-Grade and healthy living. You will be able to then select one healthy beverage which you can win after completing the squatting exercise.
Guidelines and instructions will aid all users to effortlessly complete the squatting task, hence making this interactive experience playable for all ages. What are you waiting for – drop by Jurong East MRT to claim your free drink now!
To utilise gamification and exercise to boost awareness for Nutri-Grade B beverages and promote healthy living.
HPB’s How Low Will You Go Squat Challenge is an interactive booth that uses motion sensors to track player’s movements.
The objective is to guide users on how one can do a safe and correct squat, and to reward users after. Through a simple Q&A, users will also be able to test their knowledge related to healthy living and beverages.
Instant gratification in the form of a healthy beverage is incorporated in this experience to help commuters quench their thirst amidst the blazing hot weather.
Related technologies
-
Marketing Games
-
Marketing Games
Trinax customizes branded and marketing games for platforms, such as websites and social media. Our games can be played on the computer, smartphone and the brick-and-mortar environment. Through a refined design process, these games will bring hours of laughter and joy to any individual.