What is the Experience?
To meet both marketing objectives that Huawei presented, the Trinax team created an enchanting dream board that allowed visitors to indicate their dreams on.
Besides attracting more visitors to their booth, Huawei also wanted to communicate their brand philosophy of aspiring people to dream, through an interactive digital media platform.
After users had indicated their dreams, the massive video wall displayed a digital avatar who mimicked the user’s movements. This interaction with the video wall meant that users could become fully immersed in the digital experience.
At the end of the interaction, the visitor was given the option to have their photos and videos sent to them via email.
The interactive dream tablet enabled Huawei to create an inspiring media platform which also succeeded in drawing crowds to their booth at the world-renowned IT exhibition.
Whether it is utilised as a gaming platform, redemption machine or directory for shoppers/travellers/visitors, or to enable transactions, our all-in-one interactive walls and kiosks provide a self-service platform complete with rich and intuitive interactive features.
Imagine a wall that combines the best of traditional static art, digital art and the Internet of Things (IoT) technologies. This is a wall that tells a story, activates multi-sensory experiences, stimulate the audiences through visual, audio, and even smell.
Convert any space into an unforgettable experience for your consumers with state-of-the-art gesture tracking platforms via the interactive walls or interactive floor surfaces.
With Augmented Reality (AR), you can create new possibilities for your target audiences with your brand or product offerings, in a digital fashion. AR is a software feature that is versatile and can be adopted for a myriad of marketing uses.
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