Launched in 2022
Called Off/On: Everyday Technology That Changed Our Lives, the National Museum’s new exhibition, which runs from Friday to Oct 30 (2022), focuses on gadgets from between the 1970s and 2000s and the contexts in which they were used in Singapore.
What is the Experience?
Step into the basement exhibition area of the National Museum from Friday (June 10), and one will be taken back five decades to an office from the 1970s, with typewriters on desks, scattered pencils, bulky personal computers and a view of the old city skyline through the window.
Called Off/On: Everyday Technology That Changed Our Lives, the National Museum’s new exhibition, which runs from Friday to Oct 30, focuses on gadgets from between the 1970s and 2000s and the contexts in which they were used in Singapore.
Trinax’s objective for this project is to transform the experiences using interactive and digital technologies so that visitors get to truly experience the gadgets and props that are integrated to the online site and other touch points. This work elevates the entire exhibition such that it s operating on an omni-channel framework.
An exhibition that operates on an omni-channel framework will enable visitors to experience touchpoints that are integrated and inter-related, and this creates continuity and build anticipation as users navigate.
There are more than 20 interactive touch points for the exhibition such as games, physi-digital engagements, telecommuting, photo-taking and interactive entertainments.
As people become more tech-savvy, marketing tools traditionally used by businesses to promote their products and services need to be enhanced to offer the same digital experience.
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