Launched in 2019
An experiential booth about a sheriff traversing the dusty dunes of the desert enveloped West Coast Plaza and its shoppers. Installed along the mall’s walkway, the game allowed visitors to control the sheriff through body movements alone; providing a boost in engagement rates and attracting many visitors to this unconventional exhibition.
What is the Experience?
Join our courageous sheriff, Flint West, as he traverses the deserts on his trusty steed. This game leverages augmented reality technology and motion detection cameras to control the sheriff using the player’s physical movements, intriguing passers-by with the uncanny motion. It also serves as a consumer engagement project that entices customers to participate and win attractive prizes!
To spur business and bolster sales throughout the shopping establishment by implementing experiential activity – encompassing whimsical fun for all.
The game will request for calibration by asking the user to stand in front of the motion sensing camera, installed above the LED screen. Upon completion, the game starts and the sheriff moves forward. Left and right movements from the player will correspond to identical movements from the sheriff. Horseshoes can be collected to gather points while power-ups like sheriff stars provide an additional speed boost. Obstacles are scattered around the game’s landscape, tripping the horse and ending the game if the player collides into them.
Whether it is utilised as a gaming platform, redemption machine or directory for shoppers/travellers/visitors, or to enable transactions, our all-in-one interactive walls and kiosks provide a self-service platform complete with rich and intuitive interactive features.
Trinax customizes branded and marketing games for platforms, such as websites and social media. Our games can be played on the computer, smartphone and the brick-and-mortar environment. Through a refined design process, these games will bring hours of laughter and joy to any individual.
Be it conferences, exhibitions, workshops, seminars or any other events, our subscription-based MICE Registration systems let you provide either onsite self-registration or online registration prior to the event hassle-free!
With its many successful implementations, Trinax prides itself to be one of the leading developers of fully customised self-service loyalty and reward systems in the retail and marketing sectors.
Looking for WebAR activations by scanning an image and not another QR code via your mobile web browser? Want to create Instagram-like experiences such as gamification with facial movement recognition on web?
Click the button below to get in touch with us and create your own WebAR campaign now!
